Distrust has gone viral! What companies can learn from Fyre Festival and the new sources of trust for consumers

The release of two Fyre Festival documentaries on Netflix and Hulu has sparked a much needed debate on consumer trust and the misaligned incentives between influencers and their followers today. In my presentation Distrust goes viral, I present an in-depth look at recent events where distrust has been amplified by millions of people in a…

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Distrust has gone viral! What companies can learn from Fyre Festival & the new sources of trust.

The release of two Fyre Festival documentaries on Netflix and Hulu has sparked a much needed debate on consumer trust and the misaligned incentives between influencers and their followers today. In my presentation Distrust goes viral, I present an in-depth look at recent events where distrust has been amplified by millions of people in a…

Continue Reading